Universal Music India has announced two new strategic leadership appointments with Sanujeet Bhujabal appointed as Managing Director, Universal Music India and South Asia and Viral Jani appointed as Chief Revenue Officer.
Bhujabal joined Universal India in 2023 and served as Vice President, Content at Universal India for nearly 25 years. sony music indiaMost recently, he served as Executive Director of Sony Music Entertainment.
In a statement released on Tuesday, June 11, Universal described Bhujabal as “a highly respected figure within the Indian music ecosystem.”
Bhujabal will report Devraj SanyalHe serves as Chairman and CEO of India and South Asia and SVP of Strategy, Africa, Middle East and Asia (AMEA) for the broader region. universal music group.
Sanyal was promoted from managing director and CEO to chairman and CEO last year, leaving the managing director post vacant. He was originally appointed as Managing Director in 2011.
at the same time, Viral Jani He was promoted to Chief Revenue Officer after previously serving as Head of Digital, Strategy and Innovation for India and South Asia.
He joined UMG in 2023 and previously held senior positions at UMG. Times Network, times bridge, NDTV, Group M and TwitterHe served as Head of Entertainment and Television Partnerships, India.
adam granite, CEO of Universal Music Group AMEA, said Bhujabal and Jani’s promotion “reflects the company’s commitment to the growth and development of one of Universal Music Group’s most important emerging markets.” Together, they will work closely with Chairman and CEO Devraj Sanyal and me to fulfill our mission to create the region’s premier music-based entertainment company.”
“At Universal Music India and South Asia, we have grown rapidly through a groundbreaking artist-centric non-film music strategy and have become a clear leader in the growing category through acquisitions and market-leading label partnerships.”
Devraj Sanyal, Universal Music Group
With the Indian/South Asian music market growing rapidly, UMG has taken concrete steps to expand its presence there in recent years.
The company was launched in 2022. Def Jam India, aiming to represent “the region’s best hip hop and rap talent”; Last year, we signed a strategic partnership with a talent management company. to represent.
UMG also aimed to capitalize on the growing popularity of South Asian music globally, acquiring the Birmingham catalog of an existing UK-based South Asian label earlier this year. Oriental Star Agency.
One sign of how quickly the South Asian music market is growing is data from Market Monitor. luminatewhich launched earlier this year, suggests that India could become the world’s largest music streaming market by volume, if not revenue, starting this year, overtaking the United States to become the world’s largest music streaming market by that title.
“At Universal Music India and South Asia, we have grown rapidly through a groundbreaking artist-first, non-film music strategy, and through acquisitions and market-leading label partnerships, we have become the clear leader in this growing category,” said Sanyal. he said
“Now is the time for the next phase of growth. We are delighted to hand over the position of Managing Director to our Chief Revenue Officer in the hands of Sanujeet Bhujabal, one of the most respected leaders in the industry, and the talented Viral Jani. . I will now work with the central leadership team to further fulfill our mission to become the most dynamic and innovative music company in the region.”worldwide music business
