The music license platform for short forms, advertising, games and other visual media is a big business and attracts a lot of attention from private investors in deep points.
Swedish infectious disease sound was worth it. $ 1.4 billion A $ 450 million Funding in 2021 Blackstone growth (BXG) and EQT growth A stake acquired by the company. The epidemic is currently watching IPO.
Meanwhile, in China Tiktok father Between (It is worth approximately $ 300 billion As of November 2024) seems to provide services to works that can shake the global music license market.
Between We own a service ~ Called ~ EASYODEIt has been described as “One -Stop Rights Clug Music Platform.”
Presence EASYODE The platform will be a lot of news in the global music industry.
There is little information about the online time of launch, and Bytedance did not respond to information about the ambitions of MBW’s platform or information on how to supply music.
According to the United States, submission of copyright offices discovered by MBW and BYTEDANCE based on a mysterious CAMANCE LEMON Inc., I applied for two EASYODERelated trademarks for words and logos.
As you can see below, one of the trademarks is officially registered and one is still pending.
The trademark has been registered in various categories: “Music License Service, or Commercial Management of others’ music licenses” and;
“Mobile applications for mobile phones and tablet computers allow users to edit license, purchase, play, regeneration, share, download, composition, record, upload, upload and edit and albums.”
According to EASYODE websiteThe service provides “high quality tracks and sound effects for new and traditional media projects and other music -related services.”
The platform is “60,000 rights cleaningTracks in the library.
The website is also provided by EASYODE. [a] Music custom service with multiple styles and duration options ”.
With this platform, you can upload a video of licensing license music and recommend music in a library that goes well with visual content.
If you use Easyode, you can upload a reference track to Analyze. [the] Beat and structure [the] music”.
According to EASYODE: “If the demo meets the requirements, you can leave contact information on the ‘custom service’ page. If not, you can provide five sample tracks per style to analyze and customize style. ”
EasyDe’s service terms and conditions must be defined that the user must recognize and agree with user content that posts and uploads while using Easy ODE’s service. [EasyOde’sServicesarecreatedbyorlegallylicensedtoyou”
This platform also includes the following immunity. “We ask for the same thing and do the same thing.”
“As an access and usage condition for the service, you agree that you will not infringe someone’s intellectual property rights while using the service.”
But one of the most interesting elements of the Easyode website is not what it can do, but rather who built a potentially built in Bytedance.
At the bottom left of the site If you display the site map on the website, there is a reference to the copyright of BYTEDANCE. Sami Team -Name to remember reading A wide range of MBWs on music -related activities in Tiktok and BYTEDANCE.
In March, we published a widely shared report on the ambition of Bytedance in AI production music.
In one of the articles we talked about a wide range of research. AI music It is carried out by bytedance Speaking, Audio and Music Intelligence (SAMI) team. As we said last year, this team The world priority in Bytedance/Tiktok.
One of these research projects melody According to the SAMI researchers of Bytedance, it was trained 257,000 A few hours of music from 6.4 million audio files.
We also talked about the placement of security US patents and trademarks. Between And that lemon INC. A partner who provides IP protection in the United States for Chinese companies’ AI music technology.
According to the EASYODE website, the platform is as follows. “Own -plus”.
It was a byte splus It was released By ~ Between 2021– According to reports, it is sold as a new department AI technology.
ByTEDANCE is Lemon Inc. We own trademarks in the United States through Affiliate.Byte plus‘I think it was Officially registered in May 2023.
The trademark listed in the USPTO describes the “Platform as a Service (PAA” and includes a computer software platform for creating and delivering personalized recommendations to customers in artificial intelligence. Data mining, Data analysis ”.
The trademark is also “Machine learning base Creating musicMachine language translation; Software Consulting Services related to artificial intelligence, data mining, data analysis and machine learning.
The bytesplus is listed in the company structure diagram of BYTEDANCE and can be seen below.
We must emphasize that we do not suggest that the music available in EASYODE has been created.
The truth is that we don’t know which of them are.
According to EASYODE Service terms and conditions“All the music provided on the site is created by Easyode or licensed”.
The website also specifies the library. 60,000 The “Cleaning” Track includes “Best Career Background Music of Popular Short Video Apps”, “Customized Music in Tracks and Studios made by music producers.”World music business
